Construction equipment for breast cancer: Doosan makes 3 pink products available
Tina Grady Barbaccia | October 12, 2011
Doosan Portable Power has joined the mission to find a cure for breast cancer by making three pink products available to the North American dealers. Breast cancer is the most frequently diagnosed cancer and is the leading cause of cancer-related death in women worldwide, according to the American Cancer Society.
A newly branded P185 air compressor, G25 mobile generator and LightSource Compact (LSC) light tower have been painted pink to raise breast cancer awareness within the industry and support the Charlotte Affiliate of Susan G. Komen for the Cure, the U.S.’s leading breast cancer awareness and research organization. All Doosan Portable Power dealers in the U.S. and Canada will have the chance to purchase one of the three pink machines to support the cause along with making a donation to the Komen Charlotte Affiliate.
Doosan Portable Power is showing its support by donating $2,000 USD per pink machine model, with a guaranteed total donation of $6,000 USD to the Komen Charlotte Affiliate.
The pink Doosan Portable Power products will be on display to the public during the NASCAR Dollar General 300 Miles of Courage race on Oct. 14 and the Bank of America 500 on October 15 at the Charlotte Motor Speedway. The Dollar General 300 Miles of Courage race on the evening Oct. 14 is sporting a pink theme to raise breast cancer awareness and raise funds for the cause. Also, Doosan will be the primary sponsor on the Joe Gibbs Racing No. 11 driven by Brian Scott. The race will also honor 300 breast cancer survivors.
Doosan Portable Power is also providing support for finding a cure by making pink merchandise available at www.doosanstuff.com. The Komen Charlotte Affiliate will receive 10 percent of all sales of the pink merchandise sold through the Doosan Portable Power website.
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